Masterclass 001 · Free On-Demand Masterclass

The Proven Playbook to Build a D2C Brand in India

A complete masterclass on zero-to-one product development, supplier sourcing, margin architecture, CAC control, and quick commerce scaling.

Full Video Recording2 Panelist OperatorsSourcing, Margins & Quick CommerceFree Stream
Live Session Recording · The Proven Playbook to Build a D2C Brand in India
Open on YouTube

Loved the teardown? Join our founders' community for upcoming masterclasses.

Get frameworks, pricing calculators, and direct access to active D2C founders.

Behind The Scenes

Inside the Live Masterclass Room

Real screenshots and teardown moments from our live founder session — discussing supplier contracts, unit economics formulas, and dark store listing mechanics.

GetIntoD2C Live Webinar Speaker Panel
Live Panel Discussion
Live Panel Discussion

Unfiltered Operator Round-Table

Four D2C operators and angel investors trading candid notes on early manufacturing hurdles, product formulation bottlenecks, CAC escalation, and dark store inventory management.

Live D2C Playbook and Unit Economics Teardown
Live Q&A & Playbook Teardown
Live Q&A & Playbook Teardown

Unit Economics & Margin Diagnostics

Detailed breakdowns of gross margin targets (65%+), RTO management, packaging requirements for marketplace readiness, and cash conversion cycles.

The Panel

Learn from Operators Who Have Built It

Our panel brings together seasoned D2C founders who have built brands from scratch alongside growth practitioners scaling products across quick commerce platforms.

Gaurav Virmani
Guest Speaker

Gaurav Virmani

Founder @ Go Whipped · 3X D2C Founder

Deep expertise in zero-to-one consumer formulations, navigating Indian contract manufacturers, negotiating realistic MOQs, and achieving product-market fit.

Kandarp Malhotra
Guest Speaker

Kandarp Malhotra

Growth Marketer @ XTCY

Specialist in omnichannel performance marketing, CAC optimization, and scaling fast-moving consumer brands across Blinkit, Zepto, and Instamart.

Inside The Playbook

Core Pillars Covered in the Masterclass

01
Pillar 01

Sourcing & Supplier Negotiations

How each founder vetted their first contract manufacturer, negotiated low MOQs without quality compromises, and avoided costly initial inventory traps.

02
Pillar 02

The First 100 Paid Customers

Tactical zero-budget and organic acquisition channels that actually drove initial orders, avoiding paid ad burnout before product validation.

03
Pillar 03

Unit Economics & Margin Architecture

A transparent breakdown of real COGS, gross margins, shipping and RTO costs, and pricing structures designed for sustainable profitability from day one.

04
Pillar 04

Quick Commerce Scaling (Blinkit, Zepto, Instamart)

The exact playbook to prepare packaging, meet platform compliance, and unlock localized instant delivery growth across top metro clusters.

05
Pillar 05

Scaling Paid Ads & CAC Control

Knowing the exact signals when it is time to deploy performance marketing budgets on Meta and Google without burning cash on false positives.

06
Pillar 06

The #1 Costly Mistake to Avoid

Unfiltered founder lessons on the biggest pitfalls, regulatory blind spots, and operational traps to skip entirely as a first-time consumer entrepreneur.

For D2C Founders

Join the Curated Founders' WhatsApp Community

An intimate group for early-stage and high-growth D2C founders in India. Direct notes on manufacturers, growth benchmarks, investor intros, and upcoming offline dinners.

Studio Partnership

Build or Scale with GetIntoD2C Studio

Looking to launch a new brand or diagnose leaking margins in an existing one? Our studio provides end-to-end launchpad execution, brand audits, and GTM acceleration.

Frequently Asked Questions

Questions & Answers

Is this full webinar recording completely free to watch?

Yes. The live session has concluded, and we have made the entire masterclass recording publicly available on YouTube and this page for aspiring and scaling D2C founders.

How can I access the actionable D2C Playbook and frameworks mentioned in the video?

You can join our curated D2C Founders' WhatsApp Community (/for-founders) or connect directly with our advisory team to get our implementation frameworks, pricing calculators, and sourcing checklists.

How can I be notified about future live workshops, dinners, and founder sessions?

We host regular offline founder dinners in Bengaluru, Mumbai, and Delhi, alongside focused masterclasses. Apply to join our invitation-only WhatsApp community to get first access when dates go live.

Can GetIntoD2C help me launch or audit my consumer brand?

Absolutely. We run an end-to-end launchpad for early-stage founders (from formulation and manufacturer sourcing to Shopify store build and GTM execution), as well as comprehensive brand & unit economics audits for live brands.